What problem does it solve? Competitive benchmarking often collapses into gut-feel rankings and inconsistent scores that cannot be defended to a client. This Skill turns a scoped competitor set into comparable, evidence-anchored scores by applying the same nine weighted dimensions and explicit 1–5 rubrics to every competitor. ## Core Features & Use Cases - Nine weighted dimensions: Scores positioning, voice, visual craft, offer packaging, evidence, enterprise-readiness, thought leadership, pricing, and the client's strategic tension with explicit 1–5 rubrics. - Tension plot: Scores both poles of the client's strategic tension separately and plots competitors on a 2×2 to reveal who occupies the target quadrant. - Bias controls: Enforces rules against composite scores, asserted-vs-proven evidence, aesthetic affinity, recency, and survivorship bias. - Use Case: After competitive-platform-analysis produces a tiered competitor set for a design studio client, score each rival, produce uniform profile cards with justifications and sources, and hand them to competitive-report-structure for assembly. ## Quick Start Use the benchmark-methodology skill to score the tiered competitor set from my competitive analysis and produce a profile card for each competitor.
