What problem does it solve? Marketing copy fails when it is written for everyone instead of a specific buyer. This Skill builds a structured audience profile with personas, pain points, objections, and watering holes so every downstream marketing skill writes for a real person. ## Core Features & Use Cases - Three Research Approaches: Quick Profile (5 questions, zero context), Persona Build (demographics, psychographics, jobs-to-be-done), and Community Mining (web research into where the audience gathers). - Structured Output: Writes a brand/audience.md file with archetype cards, persona blocks, language mines, and a watering hole map that other skills consume. - Iteration Detection: Detects an existing audience.md and offers refine, extend, deep-dive, or rebuild modes instead of starting over. - Use Case: Before writing landing page copy, run this Skill to produce personas with real customer language, then let downstream copywriting skills quote those language mines directly. ## Quick Start Ask the agent to build an audience profile for your product using the audience-research skill, answering its five intake questions.
