Skills
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app-ads

Community

Drive app installs and user acquisition.

Marketing & Sales#user acquisition#mobile marketing#paid advertising#app ads#app install campaigns#UA
Authorkostja94
Version1.0.0
Installs0

System Documentation

What problem does it solve?

This Skill helps you effectively promote mobile applications by guiding you through setting up and optimizing app install campaigns and user acquisition strategies.

Core Features & Use Cases

  • Platform Guidance: Provides insights on key platforms like Google App Campaigns, Apple Search Ads, Meta App Install, and TikTok App Install.
  • Campaign Optimization: Offers advice on bidding strategies, creative asset importance, and platform-specific nuances for iOS and Android.
  • Tracking & Metrics: Details essential metrics (CPI, CPA, LTV, Retention) and tracking methods (Firebase, SKAdNetwork, UTM).
  • Use Case: You need to launch a new mobile game and want to acquire as many users as possible. This skill will help you choose the right platforms, set up your campaigns, and track your success.

Quick Start

Use the app-ads skill to outline a strategy for promoting a new iOS app on Apple Search Ads.

Dependency Matrix

Required Modules

None required

Components

references

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: app-ads
Download link: https://github.com/kostja94/marketing-skills/archive/main.zip#app-ads

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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