analyzing-marketing-campaign
CommunityAutomate multi-channel marketing analysis.
AuthorFlyAIBox
Version1.0.0
Installs0
System Documentation
What problem does it solve?
This Skill automates the analysis of multi-channel marketing data, transforming raw metrics into clear performance insights and actionable optimization recommendations, reducing manual reporting effort.
Core Features & Use Cases
- Input Validation & Aggregation: Validates and aligns data from CSV-like inputs across channels, computing CTR, CVR, ROAS, CPA, and profit metrics with consistency.
- Funnel & Benchmark Analysis: Computes channel-level funnel metrics and compares them against default baselines, surfacing gaps and opportunities.
- Budget Reallocation Guidance: Generates scenarios for reallocating budgets to improve overall profitability based on ROI and CPA considerations.
- Use Case: A marketing analyst uploads weekly campaign data to automatically produce a channel-by-channel performance dashboard and a practical budget plan.
Quick Start
Run: python scripts/analyze_campaign.py <path-to-campaign-data.csv>
Dependency Matrix
Required Modules
pandasnumpy
Components
scriptsreferences
💻 Claude Code Installation
Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.
Please help me install this Skill: Name: analyzing-marketing-campaign Download link: https://github.com/FlyAIBox/FlySkill/archive/main.zip#analyzing-marketing-campaign Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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