analisis-serp-y-competencia

Analyzes SERP competitors and identifies content gaps using SerpApi data and manual review.

Updated Jun 3, 2026
One-click install
npx skills add https://github.com/Arianna-Lupi/SEO-Skills --skill analisis-serp-y-competencia-arianna-lupi
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: analisis-serp-y-competencia
Source: https://github.com/Arianna-Lupi/SEO-Skills/tree/main/skills/analisis-serp-y-competencia
Command: npx skills add https://github.com/Arianna-Lupi/SEO-Skills --skill analisis-serp-y-competencia-arianna-lupi

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill requires requests, and includes scripts (resource) and references (resource) components.

What problem does it solve? It helps you understand who actually ranks for your target keywords, why they outrank you, and which content topics they cover that you do not, turning competitor research into an actionable gap report framed as opportunity cost. ## Core Features & Use Cases - Competitor Identification: Distinguishes business competitors from SEO competitors and finds critical rivals via Google searches, SEO tools, and a repetition analysis across 5 keywords. - SERP Capture Script: Runs an optional Python script that queries SerpApi and returns compact JSON with top organic results, People Also Ask, related searches, and SERP features. - Gap Report: Produces a competitor comparison table, manual top-3 review notes, and a report prioritizing content gaps by opportunity cost. - Use Case: You run an online coffee store and want to know why competitors rank for "how to brew coffee" while you do not; the skill identifies the critical competitor, documents their content structure, and delivers a prioritized list of missing topics. ## Quick Start Ask the assistant to analyze the SERP and competitors for your 3-5 target keywords in your country and language, providing your website URL.

Frequently Asked Questions about analisis-serp-y-competencia

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I analyze SERP competitors for my keywords?▼

Provide 3-5 target keywords, your website, and the target country and language. The skill identifies competitors via Google searches, SEO tools, and repetition analysis, then reviews the top 3 results per keyword and produces a content gap report.

What is the difference between a business competitor and an SEO competitor?▼

A business competitor sells the same product or service as you, while an SEO competitor is any site ranking for your target keywords, even Wikipedia or a blog that sells nothing. SEO analysis focuses on whoever takes your visibility in Google.

Does this SERP analysis require SerpApi or Ahrefs?▼

No, the skill works fully in manual mode using Google in incognito mode at the correct region. SerpApi via the included Python script and Ahrefs MCP are optional enhancements that automate data capture.

Why does the serp.py script return ok false?▼

The script returns ok false when SERPAPI_API_KEY is missing from the environment, the requests package is not installed, or the SerpApi request fails. It exits with code 0 and suggests falling back to manual incognito searches.

How many competitors should a content gap analysis include?▼

The method recommends analyzing 3 to 4 competitors, prioritizing domains that appear in at least 3 of your 5 target keywords. Filling 50-60% of the data for at least 2 competitors is considered a solid base.